The purpose of corporate events is to engage with a variety of different stakeholders in a company such as clients, investors, employees and so forth. So, why are corporate events so important? It’s a great opportunity for the company to develop relationships, promote growth, and achieve long-term goals. We wanted to give you a little more insight into the 6 most common types of corporate events in the industry. 

1. Workshops

In the world of corporate, workshops are a great way to teach smaller groups of people a skill or concept. These are usually done with employees of a company and are very practical because they help impart knowledge and skills to attendees who actively participate, and they can then reapply those skills in their role specifically. Workshops can also be a great way to build team camaraderie amongst co-workers and different departments to make people feel more comfortable when they come to work every day. These are the many benefits of corporate events.

2. Conferences

Conferences are large events that can have many breakout sessions and tend to last several days. A conference could be catered to employees from a specific company, or it may be many working professionals from the same industry. They usually revolve around a specific topic, and then have various speakers throughout the event to present, followed by breakout sessions for people to talk and reflect on what they just learned. This can be a great opportunity for professionals to collaborate, learn from each other and discuss business problems and solutions on a more formal and organized level. If you’re looking for conference venues in Los Angeles, we at Ovation Square have the perfect venue to host in downtown Long Beach.

3. Seminars

While seminars are similar to conferences, they tend to be more focused and usually have only one speaker with an emphasis on education. Professionals in the same company or industry will gather to learn about a specific business subject, and usually only last a few hours or one day. Seminars can be a great way to give fresh insight to employees without them being gone multiple days in a row from work.

4. Product Launch Events

Product launch events come in many shapes and sizes and tend to be a fun way to attract attention to a company and product. They can be done amongst internal teams at a meeting, or they can be a full-blown event, releasing the product to potential customers with media outlets present, as well as celebrities and other personalities, to create buzz and hype around the product. Typically, the product creators will be present, informing guests of exciting features in a fun and knowledgeable way. When it comes to product launch venues, you will want to make sure you have a state-of-the-art event space and at Ovation Square, we can deliver.

5. Corporate Dinners

Corporate dinners can also have a range of goals behind them. You can host a dinner to simply network and build relationships amongst current or potential clients. Dinners can also be a great way to celebrate individual employees or teams for reaching a certain milestone or goal. They can also be planned, with a goal in mind to host a meeting and be strategic, while the company pays for the meal where business is being conducted.

6. Trade Shows

Finally, trade shows are an exhibition where numerous companies come together within the same industry to showcase products and services. This is usually done with the intention to promote and generate business, and is typically held in a large venue, with hundreds of attendees coming to explore and spend time at each booth. These types of events can last a week or more. You don’t want to simply search ‘corporate venues near me’ for an event like this. You want to find a space and venue with the size and facilities to host a large event, and we have just the space at Ovation Square. 

The next time you find yourself on the market for venues for corporate events, give us a call at Ovation Square and we would be happy to help you plan your next event. 

Frequently Asked Questions (FAQs)

Q: If I wanted to rent out Ovation Square for a corporate event, could you help me plan it?
A: Of course, we have an entire event planning team behind us and can help you plan the event from start to finish.

Q: For a product launch event, could you help us plan the media side of things?
A: Yes, not only can we help coordinate the media, but we can also come up with original and unique ideas of how to launch your product into the market.

Q: Does Ovation Square have restrooms for large corporate events?
A: Yes, we have multi-stall restrooms for large guest counts, as well as private restrooms as well.